Indian Direct Selling Association (IDSA)

Being the apex body of direct selling firms in India, the IDSA has a tedious list of to-dos that will go a long way in ensuring proper and healthy growth of the industry in India. IDSA's affiliation to the World Federation of Direct Selling Associations (WFEDSA) and its networking with direct selling associations around the world will definitely help it improve upon its practices and methods, but then the IDSA has to chalk out a customized plan for the structured and proper growth of MLM in India, keeping in mind the country's special conditions and circumstances.